Sounds familiar? On-line Travel, which was regarded the domain of the Net ‘geeks’ a decade back, is the new mantra for the Online savvy generation of these days. Logging on to the Net and accessing the vast pool of resources has turn out to be the norm of the day.
Nowadays, the fastest expanding category for B2C e-commerce in India is Travel. From railways to airlines, hotels to travel packages- practically every single segment of the travel market is seeing a surge in on-line bookings.
With the worldwide enhance in recognition for On the net Travel, On-line Travel sales worldwide increased by as substantially as 34% from 2004 to 2005 and reached $62 billion in the US markets and $31.1 billion in the European markets. On the internet travel in Asia also, is on a roll, estimated to attain $16 billion by 2006 a lot more than double that in 2003.
The exploding globalisation in India has catalysed the rapid expansion of World wide web connectivity and e-commerce activities throughout the nation. Right now, India boasts of an ever-increasing user base whose understanding of the Net is at par with that of any created country, boosted by the reality that 68% of the customers lie among the age group 15-30 years.
The emergence of low-cost airlines and online ticket booking along with development in on-line railway reservation is the key in this Internet booking boom in India. With Robbies Islamorada improved trust in security of credit card transactions and on the internet payment choices, of the 90 % of the Indians who planned and researched travel choices by way of the world wide web, 15-20 % essentially booked using the Web.
The travel business is cashing on this growth with devoted e-commerce portals that allow prospects to make on the web bookings and payments for hotel rooms, air tickets, car rentals as effectively as holiday packages.
Interactive methods like search tools targeting numerous airlines and variable airfares let travellers to zero in on the great flight, coupled with search engines for sifting by way of the large array of hotels and booking solutions, are a great lure for the users, along with the final minute bargains and tempting discounts that have turn out to be an integral part of the web purchasing.
The on the internet travel currently, brings with each other the best of technologies and interactivity, and in depth market network in a one particular-cease remedy that drives down charges- all just a couple of clicks away.
Of the 38.5 million people today logged-on in India, the Travel sector accounts for more than 23% of world wide web purchasing in India, which translates into a whopping 4.8 million Indian customers who venture for the On the internet Travel.
This acceleration accentuates the travellers’ preference to directly involve themselves and control their travel possibilities, making On the net Travel Purchasing in India the most preferred pre-departure tool of the day.
